PROJECT is a newly acquired event that has merged with MAGIC. Located in the Sands Convention Center (a quick 10min bus ride away) PROJECT features up and coming brands and designers seeking to get discovered and or to sell merchandise to independent boutiques and sometimes even the big guys like Nordstrom. PROJECT was very low-key where 90% of the booths being equal and almost zero frills. The event was setup with "streets" to stroll and shop, much like your hometowns boutique district. PROJECT was also a much younger, edgier, and tech savvy crowd. You find laptops, smart phones, and people relaxing in open spaces at every turn.

Come back later for the video clips!